Business Executive

The Role :

The Market Researcher will participate in market research projects including project design, secondary research, primary research (qualitative and quantitative), field work research logistics, including surveys, in-depth interviews, focus groups and other data gathering strategies, and data analysis and reporting.

Main duties include primary and secondary research and desk analysis, competitor profiling, market sizing, and market attractiveness analysis. Also, support implementation of market research collected form a range of qualitative and quantitative sources. This includes survey and discussion guide development, targeting, recruiting, interviewing, natural language analysis, strategic analysis, and reporting.

The entry level of this position to be determined by the experience and qualifications of the candidate. There is the possibility of full-time employment.

Secondary research and desk analysis

• Conducting secondary research and desk analysis relevant to go-to-market and marketing strategies.
• Analyzing published market data and statistics
• Assessing future trends
• Conduct competitive / industry / market trend research in specific segments, markets, and delivery modes using appropriate specialized data sources.

Respondent targeting and recruiting

Gather, analyze and report market data

Ideal Profile : Education

Experience

What's on Offer?